Frequently asked questions.

Ted. RippleEffect is founder-led: the founder call is with the person who runs your channel. Nothing gets handed off to an account team.

We reply within one working day and set up a 30-minute founder call: you and Ted directly, about your goals and your channel. If it's useful, we follow with a free account audit showing where the momentum is and what we'd do first.

Your listings, campaigns and catalogue. You get a clear view of where the account is losing momentum and a prioritised set of first moves. You decide what happens next.

Twelve months initial term, then rolling. SKU bands are reviewed quarterly and move down as well as up.

The UK, US and Europe. International expansion management is part of the operations discipline, so entering new marketplaces is planned work rather than an afterthought.

A monthly retainer sized by your active SKU count, plus a commission on monthly Amazon sales that steps down as sales grow. There's a one-off onboarding fee in month one. The calculator on the pricing page models it in ten seconds.

It's marginal, like tax bands: 4% on the first £25,000 of monthly sales, 3% to £75,000, 2% to £150,000 and 1.5% above that. Each slice is charged at its own rate, so the effective rate falls as you grow.

Advertising spend, content design and production, and all Amazon fees. Those are paid by you directly, so our fee is only ever for the work.

£2,500 for a launch build if you're brand new to Amazon, or £1,500 for a takeover of an existing Seller Central account. Invoiced once, in month one.

A leading UK collagen brand grew 101% year on year into 2024 and 160% into 2025, reaching £850,000 a month by January 2026, while TACOS held at 14.6%. MUUSH went from zero to profitable in under six months. The Results page has both case studies in full.

Transparent weekly performance reporting, plus a monthly strategy call. Commission is calculated on Ordered Product Sales as reported in Seller Central Business Reports, so the numbers we bill on are the numbers you can see.

AI supports what we do: monitoring, analysis and daily optimisation at a cadence people cannot match. Judgement and accountability stay human.

Amazon's programmatic advertising platform: reach beyond the search results page, using Amazon's shopper data. For our headline case study it's where the step change happened, with custom audiences driving new customers at a positive return. Whether you need it depends on your stage; the audit will tell you honestly.